The World Tourism Day, a day to commemorate our diversity.
The globalisation, something that we learned to read and pronounce the last 10 years has a defiantly a very strong presence in tourism. Globalisation brought Multiculturalism and Diversity. Terms that entered our lives for good.
In Cyprus, for many years the Cypriots we managed to offer Authentic Cypriot Hospitality to our visitors with our own human recourses. Today in 2010 this hospitality is offered by Polish, Bulgarian, Russian, Romanian even Indian or Bangladeshi people. This diversity is now a fact, a fact that we should take advantage and develop new values of multicultural hospitality where cultures and people meet.
For this years World Tourism Day the World tourism Organisation has decided to focus on the world’s cultural wealth and the important role sustainable tourism plays in revitalizing local traditions and making them flourish as they cross other cultures.
We believe this is an opportunity for all Cypriots who work in tourism and live of tourism to react and embrace this occasion so as to evaluate the services they offer and appreciate their local traditions and help spread them first among our fellow foreign co-workers. This local knowledge and local understanding can only be a benefit for all.
It is a benefit for the Cypriot since he will understand much more his/her foreign fellow worker, it is a benefit for the foreign workers since the will have the opportunity to come into direct contact wit the country that accommodate and employees them, understand it better and see the similarities with their own country that believe are much more than we think. Last but not least, probably the biggest benefit is for the end customer who will be properly attended.